Advertising & Marketing
Programs I've done

I met a woman at a photography show in S.F. about 3 years ago. She owned one of the greatest products that I had ever seen (for a drummer) in my entire life. A cart called by the unlikely name, "KART-A-BAG." This simple very well constructed cart looked as if it could carry a piano, and I'm not talking about one of these plastic cased synths, I mean a full blown Baby Grand at least. We talked for the longest time, when she said something to me that rang a bell. She said, " I want to get in to the MUSIC industry and I'm not sure exactly how to go about it".

--- I told her I had an idea or two, and a couple of tricks up my sleeve. Immediately she said, " if you help me, I'll hire you to do it. Now, I had a project. Because I was ENDORSING several great companies at the time, and they always had to move heavy gear, a "light" went on. I told her the best way to establish her company almost overnight, would be by associating her company with some other companies, that were already known for their great reputation and products. Unlike most other people who have all these pre-existing rules to go by, she, to my great surprise, said, "lets do it right away", and as soon as you can set it up, I'll book a photo-shoot in L.A.


That was it. The rest of this story and how BERNARD "PRETTY" PURDIE and PAT MARTINO got involved will come later, along with, who those companies were. And WHAT a story it is.

END of part 1 - Please check back later for updates!

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